What 2015’s new models really cost

New cars are always launched with a degree of hype. So let’s burst that balloon when it comes to some of the models that will become 2015’s most talked-about cars. I asked CAP Automotive to predict what a selection of recently launched motors will be worth at the end of 2017.

The figures assume a higher than average mileage of 60,000 a year over three years. But although they suggest the new Ford Mondeo will lose 66 per cent of its sticker price How 2015's new cars will depreciateover this period, that’s actually not too bad. Its bitter rival the Vauxhall Insignia will lose 79 per cent. The all-new Citroen C4 Cactus will also lose two thirds of its sticker price over three years. However, the regular C4 will shed 73 per cent.

The new Vauxhall Corsa is marginally better than the Cactus. It will lose 63 per cent of its price new. So that means in three years’ time you’ll be able to buy a Corsa for only a couple of hundred pounds less than the Cactus, even though they start off with £1750 separating them.

And then we start moving into the better performers. The Nissan X-Trail is easier on both eye and wallet than its predecessor. It’ll lose 57 per cent of its new value by 2017. It’s the same story with the new MINI Cooper. Best of my six big hitters for 2015 is the all-new Audi TT. By 2017 it will have shed 54 per cent of its price new.

CAP Automotive’s Philip Nothard explained: “These figures are actually quite impressive. You can take away six or seven per cent for the difference between 20,000 and 15,000 miles a year so they’re not as bad as they might look. Audi is definitely on a roll at the moment; the A1, Q3 and Q5 were among the best at holding their value in 2014 and the TT looks to be following in their wheel tracks. The C4 Cactus is a difficult one to predict because it’s such a different concept of car. And MINI historically holds its value like a premium car but that’s been dropping off with the increase in the number of models. A car that loses less than 50 per cent of its value over three years and 60,000 miles would have to be pretty special.”

So the Audi is best of a decent bunch. But it’s hardly stellar when you compare it with the best of 2014. Over the first three years of its life the Porsche Cayenne will retain an astonishing 72.4 per cent of its price new, although this is artificially high because of a lack of supply. The Range Rover Evoque five door is next on 71.6 per cent. And the worst? Things don’t look good for either electric or Malaysian cars. The electric Citroen C-Zero, Peugeot iOn and Mitsubishi i-Miev, all essentially the same thing, will now be worth just 14 to 17 per cent of their £33,100 price new. The Perodua Kenari will have lost a shocking 84.6 per cent of its thankfully for anyone who bought it very low £7462 sticker price.

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About James Foxall

My 25-year career has been built on writing words that audiences want to read. Those words have been clear, concise, and imbued with the personality of the organisation they were shaped for. They’ve appeared in specialist magazines and national newspapers as well as marketing materials for commercial organisations. I was motoring editor at the News of the World for seven years and I still write a regular column for the Daily Telegraph. More recently as companies become publishers I’ve transferred my editorial skills to commercial organisations. My entire career has been in the automotive industry; my passion for effective communication is still rivalled only by my love of cars and motor sport. View all posts by James Foxall

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